{"id":686,"date":"2016-08-26T13:45:14","date_gmt":"2016-08-26T10:45:14","guid":{"rendered":"https:\/\/egegen.com\/blog\/?p=686"},"modified":"2017-03-07T17:13:55","modified_gmt":"2017-03-07T14:13:55","slug":"whatsapp-facebook-ile-isletmelere-aciliyor","status":"publish","type":"post","link":"https:\/\/egegen.com\/blog\/whatsapp-facebook-ile-isletmelere-aciliyor\/","title":{"rendered":"WhatsApp, Facebook \u0130le \u0130\u015fletmelere A\u00e7\u0131l\u0131yor!"},"content":{"rendered":"<p><strong>WhatsApp<\/strong>\u2019\u0131n beklenen reklam a\u00e7\u0131l\u0131m\u0131 belli oldu. Kullan\u0131m ko\u015fullar\u0131 ve gizlilik s\u00f6zle\u015fmesini yeniledi\u011fini duyuran WhatsApp, art\u0131k Facebook ile el ele vererek, i\u015fletmelerin kullan\u0131c\u0131lar\u0131na mesaj atmas\u0131na izin vermeye ba\u015fl\u0131yor. Mesaj atman\u0131n yan\u0131 s\u0131ra Facebook \u00fczerinden de WhatsApp reklamlar\u0131 hayata ge\u00e7irilecek.<\/p>\n<p>WhatsApp ile art\u0131k i\u015fletmeler kolayca reklam yapabilecekler. Bundan \u00f6nceki s\u00fcre\u00e7lerde WhatsApp \u00fczerinde gruplar olu\u015fturmay\u0131 ba\u015faran baz\u0131 \u015firketler buralardan grup \u00fcyelerine duyuru veya reklam i\u00e7eri\u011fi g\u00f6nderebiliyordu. Tabi, bu durum yaln\u0131zca kendi iste\u011fiyle bu gruba \u00fcye olan ki\u015filere yap\u0131labiliyordu. Art\u0131k WhatsApp, \u015firketlerin reklam politikalar\u0131 do\u011frultusunda filtreleme yapmalar\u0131na ve t\u00fcm WhatsApp \u00fcyelerine reklam yapmalar\u0131na izin verecek.<\/p>\n<p><strong>WhatsApp<\/strong> a\u00e7\u0131klamas\u0131nda i\u015fletmeler i\u00e7in, SMS ve telefon \u00e7a\u011fr\u0131lar\u0131na alternatif bir ileti\u015fim kanal\u0131 olma \u00f6zelli\u011fini \u00f6n\u00fcm\u00fczdeki aylarda denemeye ba\u015flayaca\u011f\u0131n\u0131 s\u00f6yl\u00fcyor. \u00d6zelliklerin denenmesi i\u00e7in de gizlilik ko\u015fullar\u0131n\u0131n de\u011fi\u015fmesi gerekti\u011fini belirtiyor \u015firket. WhatsApp servisine reklam almay\u0131 planlamad\u0131\u011f\u0131n\u0131 tekrar tekrar vurguluyor.<\/p>\n<p>Buna kar\u015f\u0131n, yeni gizlilik s\u00f6zle\u015fmesiyle \u015firketin Facebook ile daha yak\u0131n bir ili\u015fki i\u00e7inde olmas\u0131n\u0131n da \u00f6n\u00fc a\u00e7\u0131l\u0131yor. WhatsApp telefon numaran\u0131z\u0131 Facebook ile payla\u015fmaya ba\u015flayaca\u011f\u0131n\u0131 ve dev sosyal a\u011fla koordinasyon i\u00e7inde \u00e7al\u0131\u015faca\u011f\u0131n\u0131 not ediyor. Bu koordinasyonun, WhatsApp\u2019ta spam\u2019le m\u00fccadele, kullan\u0131m al\u0131\u015fkanl\u0131klar\u0131n\u0131n takibi gibi \u00f6nemli kazan\u0131mlar sa\u011flamas\u0131 bekleniyor.<\/p>\n<h2>Facebook ve WhatsApp Ortak Reklamlar\u0131<\/h2>\n<p><strong>WhatsApp<\/strong>, telefon numaran\u0131z\u0131 <strong>Facebook<\/strong>\u2019ta ya da reklam verenlerle payla\u015fmasa da, Facebook sistemiyle ba\u011flant\u0131l\u0131 hale gelece\u011fini a\u00e7\u0131k\u00e7a s\u00f6yl\u00fcyor. Bu sayede Facebook\u2019un size daha iyi arkada\u015f \u00f6nerileri yapabilece\u011fi ve elbette reklam \u00f6nerilerini de iyile\u015ftirebilece\u011fi belirtiliyor.<\/p>\n<p><strong>WhatsApp ile Facebook reklam i\u015fbirli\u011fi<\/strong> ile Facebook\u2019un \u0130nstagram\u2019\u0131 reklamlarda kulland\u0131\u011f\u0131 gibi WhatsApp\u2019\u0131 da kullanaca\u011f\u0131 tahmin edilmektedir.<\/p>\n<p>Facebook taraf\u0131ndan sat\u0131n al\u0131nd\u0131\u011f\u0131ndan bu yana, Facebook\u2019tan ba\u011f\u0131ms\u0131z bir g\u00f6r\u00fcnt\u00fc \u00e7izen WhatsApp i\u00e7in bunun tarihi bir geli\u015fme oldu\u011funu s\u00f6yleyebiliriz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WhatsApp\u2019\u0131n beklenen reklam a\u00e7\u0131l\u0131m\u0131 belli oldu. Kullan\u0131m ko\u015fullar\u0131 ve gizlilik s\u00f6zle\u015fmesini yeniledi\u011fini duyuran WhatsApp, art\u0131k Facebook ile el ele vererek, i\u015fletmelerin kullan\u0131c\u0131lar\u0131na mesaj atmas\u0131na izin vermeye ba\u015fl\u0131yor. Mesaj atman\u0131n yan\u0131 s\u0131ra Facebook \u00fczerinden de WhatsApp reklamlar\u0131 hayata ge\u00e7irilecek. WhatsApp ile art\u0131k i\u015fletmeler kolayca reklam yapabilecekler. Bundan \u00f6nceki s\u00fcre\u00e7lerde WhatsApp \u00fczerinde gruplar olu\u015fturmay\u0131 ba\u015faran baz\u0131 \u015firketler &hellip;<\/p>\n","protected":false},"author":1,"featured_media":687,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[172,176],"tags":[],"_links":{"self":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/686"}],"collection":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/comments?post=686"}],"version-history":[{"count":0,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media\/687"}],"wp:attachment":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media?parent=686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/categories?post=686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/tags?post=686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}