{"id":5711,"date":"2019-05-31T17:56:32","date_gmt":"2019-05-31T14:56:32","guid":{"rendered":"https:\/\/egegen.com\/blog\/?p=5711"},"modified":"2022-10-10T16:59:33","modified_gmt":"2022-10-10T13:59:33","slug":"egegen-trend-raporu-20-mayis-2019","status":"publish","type":"post","link":"https:\/\/egegen.com\/blog\/egegen-trend-raporu-20-mayis-2019\/","title":{"rendered":"egegen Trend Raporu &#8211; 20 \/ May\u0131s 2019"},"content":{"rendered":"\r\n<p>Dijital pazarlama d\u00fcnyas\u0131ndaki son yenilikler, sosyal medyadan haberler, dijital reklamc\u0131l\u0131\u011f\u0131n en iyi \u00f6rnekleri ve bizden haberler&#8230;<\/p>\r\n\r\n\r\n\r\n<p>egegen Trend Raporu\u2019nun 20\u2019nci say\u0131s\u0131 \u00e7\u0131kt\u0131!<\/p>\r\n\r\n\r\n\r\n<h2>En S\u0131k\u0131 Takip\u00e7iniz; Drone Lamba<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"818\" height=\"548\" class=\"wp-image-5713\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/1-1.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Foto\u011fraf\u00e7\u0131l\u0131k, sinema, lojistik ve etkinlik sekt\u00f6r\u00fc gibi \u00e7e\u015fitli alanlarda de\u011fi\u015fimlere yol a\u00e7an dronelar, farkl\u0131 kullan\u0131m alanlar\u0131nda devrim yaratmaya devam ediyor. \u015eimdi de ki\u015fiyi takip edebilen drone lamba, bu alandaki son yeniliklerden biri olarak kar\u015f\u0131m\u0131zda.<\/p>\r\n\r\n\r\n\r\n<p>Kazuhiro Yamanaka imzal\u0131 proje, sabit ayd\u0131nlatmalar\u0131n aksine, sens\u00f6rleri sayesinde kullan\u0131c\u0131lar\u0131n ortamdaki hareketlerini takip edebiliyor ve harekete g\u00f6re, \u0131\u015f\u0131k ihtiyac\u0131 olan b\u00f6lgeyi kendisi belirleyip ayd\u0131nlat\u0131yor.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/bigumigu.com\/haber\/kullaniciyi-takip-eden-drone-lamba\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Retweet\u2019lere G\u00f6rsel Destek Geliyor!<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"468\" height=\"468\" class=\"wp-image-5712\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/2.png\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Twitter, retweet \u00f6zelli\u011fine g\u00fcncelleme getirdi\u011fini a\u00e7\u0131klad\u0131. Bu yenilik sayesinde art\u0131k retweet edilen tweet&#8217;e foto\u011fraf, video veya GIF eklenebilecek. G\u00fcncelleme iOS ve Android cihazlarda aktif hale getirilecek.<\/p>\r\n\r\n\r\n\r\n<p>Kullan\u0131c\u0131lar i\u00e7in basit bir yenilik olmas\u0131na ra\u011fmen, Twitter&#8217;da payla\u015f\u0131lan medya say\u0131s\u0131 dikkate al\u0131nd\u0131\u011f\u0131nda g\u00fcncellemenin dikkate de\u011fer oldu\u011fu s\u00f6ylenebilir. \u00c7ok kullan\u0131lan bir \u00f6zellik olmas\u0131 sebebiyle, retweet\u2019i medyayla desteklemek, zaman ak\u0131\u015f\u0131nda g\u00f6r\u00fclecek medya say\u0131s\u0131nda da b\u00fcy\u00fck bir art\u0131\u015fa yol a\u00e7acak gibi g\u00f6r\u00fcn\u00fcyor.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/webrazzi.com\/2019\/05\/07\/twitter-retweet-ozelligine-guncelleme-getiriyor\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Art\u0131r\u0131lm\u0131\u015f Ger\u00e7ekli\u011fi Google\u2019da Aray\u0131n!<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"1024\" height=\"725\" class=\"wp-image-5722\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/3-4-1024x725.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Google I\/O 2019 Konferans\u0131\u2019nda, Google arama sonu\u00e7lar\u0131na art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik modelleri eklendi\u011fi a\u00e7\u0131kland\u0131! Art\u0131k Google Lens ile kameray\u0131 bir yemek men\u00fcs\u00fcne y\u00f6neltti\u011fimizde, mekandaki en pop\u00fcler yemekleri g\u00f6rebilecek, kameram\u0131z\u0131 yabanc\u0131 dilde yaz\u0131lm\u0131\u015f bir tabelaya y\u00f6neltti\u011fimizde ise e\u015fzamanl\u0131 olarak metin ve ses \u00e7evirisiyle kar\u015f\u0131la\u015fabilece\u011fiz.<\/p>\r\n\r\n\r\n\r\n<p>Bu yeni teknolojiyle, yapaca\u011f\u0131m\u0131z aramalarda sonu\u00e7lar \u00fc\u00e7 boyutlu olarak g\u00f6sterilecek ya da al\u0131\u015fveri\u015f i\u00e7in bakt\u0131\u011f\u0131m\u0131z \u00fcr\u00fcn\u00fc \u00fc\u00e7 boyutlu olarak inceleyebilece\u011fiz, ki bu, e-ticarette yeni bir d\u00f6nem anlam\u0131na da geliyor!<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/webrazzi.com\/2019\/05\/08\/google-artirilmis-gerceklik-arama\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Zuckerberg, Facebook\u2019taki Yenilikleri A\u00e7\u0131klad\u0131<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"1024\" height=\"682\" class=\"wp-image-5723\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/4-1-1024x682.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Facebook\u2019un kurucusu Mark Zuckerberg, F8 Konferans\u0131\u2019nda, mecrada yap\u0131lacak de\u011fi\u015fiklikleri payla\u015ft\u0131. Bu de\u011fi\u015fikliklerin baz\u0131lar\u0131 \u015f\u00f6yle:<\/p>\r\n\r\n\r\n\r\n<p>-Facebook, Gruplar oda\u011f\u0131nda geli\u015fen ve toplulu\u011fa \u00f6nem veren yeni tasar\u0131m\u0131n\u0131 yay\u0131na al\u0131yor.<br \/>-Instagram Al\u0131\u015fveri\u015f \u00f6zellikleri hem Ke\u015ffet sekmesine hem de i\u00e7erik \u00fcreticilere a\u00e7\u0131l\u0131yor. <br \/>-Instagram kullan\u0131c\u0131lar taraf\u0131ndan g\u00f6r\u00fclen be\u011feni say\u0131s\u0131n\u0131 gizlemeyi test ediyor. <br \/>-Messenger yeni masa\u00fcst\u00fc uygulamas\u0131n\u0131 ve yenil lead reklamlar\u0131n\u0131 yay\u0131na al\u0131yor <br \/>-WhatsApp, uygulamas\u0131na \u00fcr\u00fcn kataloglar\u0131 ekliyor. <br \/>-Facebook&#8217;un AR platformu Spark daha fazla i\u00e7erik \u00fcreticisine a\u00e7\u0131l\u0131yor.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/webrazzi.com\/2019\/05\/05\/facebook-f8-duyurulan-yenilikler\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Apple\u2019dan \u201cKatlanabilir Telefon\u201d<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"840\" height=\"630\" class=\"wp-image-5724\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/5-1.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Apple, 2018 y\u0131l\u0131n\u0131n ba\u015flar\u0131nda katlanabilir telefon modeli i\u00e7in patent ba\u015fvurusu yapt\u0131\u011f\u0131n\u0131 ve bu ba\u015fvurusunun onayland\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. Apple\u2019\u0131n uzun s\u00fcre gizli tuttu\u011fu bu hamlesi, katlanabilir telefon merakl\u0131lar\u0131n\u0131 olduk\u00e7a heyecanland\u0131r\u0131rken, Samsung ve Huawei gibi g\u00fc\u00e7l\u00fc rakiplerini tela\u015fland\u0131rd\u0131.<\/p>\r\n\r\n\r\n\r\n<p>Daha \u00f6nce Samsung, katlanabilir telefon modeliyle kullan\u0131c\u0131lar\u0131n beklentisini epey y\u00fckseltmi\u015f ancak piyasaya \u00e7\u0131kard\u0131\u011f\u0131 Galaxy Fold modeliyle b\u00fcy\u00fck hayal k\u0131r\u0131kl\u0131\u011f\u0131 yaratm\u0131\u015ft\u0131.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/tekno10.com\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Engellere Kar\u015f\u0131 Graffiti<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"830\" height=\"620\" class=\"wp-image-5725\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/6-1.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Brezilya\u2019da, \u201crampas\u0131z kald\u0131r\u0131mlar\u0131n engelliler i\u00e7in duvardan farks\u0131z oldu\u011fu\u201d mesaj\u0131n\u0131 vermeye y\u00f6nelik bir kampanyayla fark\u0131ndal\u0131k yarat\u0131lmaya \u00e7al\u0131\u015f\u0131l\u0131yor. Kampanya; 20 milyonu a\u015fk\u0131n n\u00fcfusuyla d\u00fcnyan\u0131n en kalabal\u0131k \u015fehirleri aras\u0131nda yer alan ve graffiti sanat\u0131yla da bilinen S\u00e3o Paulo\u2019da, sivil toplum \u00f6rg\u00fct\u00fc Movimento SuperA\u00e7\u00e3o ve reklam ajans\u0131 Z +S\u00e3o Paulo\u2019yla i\u015f birli\u011fiyle hayat ge\u00e7ti.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/mediacat.com\/engellere-karsi-graffiti\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>Instagram\u2019\u0131n En \u0130yi Reklamlar\u0131 InstaChamp\u2019te<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"709\" height=\"709\" class=\"wp-image-5726\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/7.png\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>MediaCat bundan sonra her ayd\u00fczenleyece\u011fi InstaChamp yar\u0131\u015fmas\u0131 kapsam\u0131nda Instagram&#8217;\u0131n en yarat\u0131c\u0131 reklamlar\u0131n\u0131 se\u00e7ecek.Yar\u0131\u015fman\u0131n amac\u0131, nitelikli ve ilham verici Instagram reklamlar\u0131n\u0131 destekleyerek sosyal medyay\u0131 en iyi \u015fekilde kullanan hesaplar\u0131 motive etmek.<\/p>\r\n\r\n\r\n\r\n<p>J\u00fcri, T\u00fcrkiye\u2019nin en b\u00fcy\u00fck marka ve ajanslar\u0131n\u0131n y\u00f6neticileri ve kreatif direkt\u00f6rlerinden olu\u015fan CMO Society ve Creative Society \u00fcyeleri aras\u0131ndan se\u00e7ilecek. Sonu\u00e7lar ise her ay MediaCat\u2019te ve mediacat.com\u2019da a\u00e7\u0131klanacak.<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/mediacat.com\/mediacat-ve-instagram-turkiyeden-yepyeni-bir-proje\/?fbclid=IwAR19Tupi-TDMQx97caxJ-YbESFLOUzEGohEqFEp8QQmX3BwArKiwQcR1gpo\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator is-style-wide\" \/>\r\n\r\n\r\n<h2>WhatsApp: \u015eimdi Reklamlar!<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img width=\"1024\" height=\"683\" class=\"wp-image-5727\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2019\/05\/8-1-1024x683.jpg\" alt=\"\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Facebook, art\u0131k WhatsApp platformunda da reklam g\u00f6sterilece\u011fini duyurdu. Uygulamada reklam g\u00f6steriminin kullan\u0131c\u0131y\u0131 rahats\u0131z etmemesi i\u00e7in gerekli hassasiyetin g\u00f6sterilece\u011fi de belirtildi. A\u00e7\u0131klamaya g\u00f6re reklamlar, uygulama \u00fczerinde bulunan Durum b\u00f6l\u00fcm\u00fcnde yay\u0131nlanacak, b\u00f6ylece istemedi\u011fi bir anda kar\u015f\u0131s\u0131na \u00e7\u0131karak kullan\u0131c\u0131y\u0131 rahats\u0131z etmeyecek. Facebook\u2019un Hollanda\u2019daki Facebook Pazarlama Zirvesi\u2019nde duyurusu ger\u00e7ekle\u015fen bu yeni uygulama, 2020\u2019de hayata ge\u00e7ecek. \u00a0<\/p>\r\n\r\n\r\n\r\n<p>Detay i\u00e7in <a href=\"https:\/\/tekno10.com\/whatsappta-yeni-donem-basliyor\/\" rel=\"nofollow\">t\u0131klay\u0131n\u0131z<\/a>.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Dijital pazarlama d\u00fcnyas\u0131ndaki son yenilikler, sosyal medyadan haberler, dijital reklamc\u0131l\u0131\u011f\u0131n en iyi \u00f6rnekleri ve bizden haberler&#8230; egegen Trend Raporu\u2019nun 20\u2019nci say\u0131s\u0131 \u00e7\u0131kt\u0131! En S\u0131k\u0131 Takip\u00e7iniz; Drone Lamba Foto\u011fraf\u00e7\u0131l\u0131k, sinema, lojistik ve etkinlik sekt\u00f6r\u00fc gibi \u00e7e\u015fitli alanlarda de\u011fi\u015fimlere yol a\u00e7an dronelar, farkl\u0131 kullan\u0131m alanlar\u0131nda devrim yaratmaya devam ediyor. \u015eimdi de ki\u015fiyi takip edebilen drone lamba, bu &hellip;<\/p>\n","protected":false},"author":20,"featured_media":5728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[188],"tags":[],"_links":{"self":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/5711"}],"collection":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/comments?post=5711"}],"version-history":[{"count":2,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/5711\/revisions"}],"predecessor-version":[{"id":8914,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/5711\/revisions\/8914"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media\/5728"}],"wp:attachment":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media?parent=5711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/categories?post=5711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/tags?post=5711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}