{"id":4690,"date":"2018-06-06T16:03:19","date_gmt":"2018-06-06T13:03:19","guid":{"rendered":"https:\/\/egegen.com\/blog\/?p=4690"},"modified":"2022-09-15T17:37:47","modified_gmt":"2022-09-15T14:37:47","slug":"instagram-algoritmasi-nasil-calisiyor","status":"publish","type":"post","link":"https:\/\/egegen.com\/blog\/instagram-algoritmasi-nasil-calisiyor\/","title":{"rendered":"Instagram Algoritmas\u0131 Nas\u0131l \u00c7al\u0131\u015f\u0131yor?"},"content":{"rendered":"<p><strong>Instagram<\/strong> kronolojik algoritmas\u0131ndan vazge\u00e7meden \u00f6nce haber kayna\u011f\u0131ndaki t\u00fcm g\u00f6nderilerin y\u00fczde 70\u2019i, arkada\u015f g\u00f6nderilerinizin ise y\u00fczde 50\u2019si g\u00f6zden kaybolmaktayd\u0131. 2016 y\u0131l\u0131nda ge\u00e7ilen alaka d\u00fczeyine g\u00f6re planlanan yeni algoritmas\u0131 her ne kadar ele\u015ftirilse de, kullan\u0131c\u0131lar bu sayede arkada\u015f <strong>g\u00f6nderi<\/strong>lerinin y\u00fczde 90\u2019\u0131n\u0131 g\u00f6rebilmektedir.<\/p>\n<p>Mart ay\u0131nda ise <strong>algoritman\u0131n<\/strong> yeni g\u00f6nderilere \u00f6ncelik tan\u0131yaca\u011f\u0131 duyurulmu\u015ftur. Ge\u00e7en hafta d\u00fczenlenen bas\u0131n toplant\u0131s\u0131yla Instagram algoritmas\u0131yla alakal\u0131 t\u00fcm detaylar\u0131 komu oyuyla payla\u015fm\u0131\u015ft\u0131r.<\/p>\n<h2>Haber Kayna\u011f\u0131 S\u0131ralama Kriterleri<\/h2>\n<p><img class=\"alignnone size-full wp-image-4692\" src=\"https:\/\/egegen.com\/blog\/wp-content\/uploads\/2018\/06\/instagram-algoritmasi-nasil-calisiyor-2.png\" alt=\"Instagram Algoritmas\u0131 Nas\u0131l \u00c7al\u0131\u015f\u0131yor?\" width=\"780\" height=\"460\" \/><\/p>\n<p><strong>Instagram <\/strong>herkes i\u00e7in ki\u015fiselle\u015ftirilmi\u015f bir <strong>haber kayna\u011f\u0131<\/strong> olu\u015fturabilmek i\u00e7in ge\u00e7mi\u015fteki davran\u0131\u015flar\u0131n\u0131za ba\u011fl\u0131 olarak makine \u00f6\u011frenmesi kullanmaktad\u0131r. Dolay\u0131s\u0131yla biriyle ayn\u0131 hesab\u0131 takip etseniz bile, bu hesaplara kar\u015f\u0131 nas\u0131l bir etkile\u015fimde bulundu\u011funuza ba\u011fl\u0131 olarak ki\u015fiselle\u015ftirilmi\u015f bir <strong>haber kayna\u011f\u0131na<\/strong> sahip olursunuz.<\/p>\n<p><strong>Instagram<\/strong> haber kayna\u011f\u0131nda g\u00f6rd\u00fc\u011f\u00fcn\u00fcz i\u00e7erikleri belirleyen \u00fc\u00e7 fakt\u00f6r bulunmaktad\u0131r. Bunlardan ilk ikisi ilgi alan\u0131 ve yenilikken \u00fc\u00e7\u00fcnc\u00fc fakt\u00f6r\u00fc ili\u015fki olu\u015fturmaktad\u0131r.<\/p>\n<ul>\n<li><strong>Yenilik:\u00a0<\/strong>Bu kriterde <strong>g\u00f6nderi<\/strong>nizin g\u00f6nderi zaman\u0131 dikkate al\u0131n\u0131yor. \u00d6rnek vermek gerekirse bug\u00fcn ya da o an payla\u015f\u0131lanlar, bir hafta \u00f6nceki payla\u015f\u0131lanlara g\u00f6re s\u0131raland\u0131r\u0131lmaktad\u0131r.<\/li>\n<li><strong>\u0130lgi alan\u0131:\u00a0<\/strong>Instagram, bir g\u00f6nderiye ilgi duydu\u011funuzu ne kadar tahmin edebilirse, sizin i\u00e7in \u00f6nemli olan i\u00e7eriklere o kadar \u00e7ok \u00fcst s\u0131ralarda yer verir. Benzer i\u00e7eriklere g\u00f6sterdi\u011finiz ge\u00e7mi\u015f davran\u0131\u015flar\u0131n\u0131za g\u00f6re belirlenen bu kriterde, g\u00f6nderinin as\u0131l i\u00e7eri\u011finin analizi i\u00e7in makine g\u00f6rselle\u015ftirmesi kullan\u0131l\u0131r.<\/li>\n<li><strong>\u0130li\u015fki:\u00a0<\/strong>Bu kriterde ise payla\u015fan ki\u015fiye olan yak\u0131nl\u0131\u011f\u0131n\u0131z de\u011ferlendiliyor. E\u011fer g\u00f6nderi<strong> sahibiyle<\/strong>\u00a0ge\u00e7mi\u015fte Instagram \u00fczerinden s\u0131k\u00e7a etkile\u015fime girildiyse g\u00f6nderinin s\u0131ralamas\u0131 da y\u00fckseliyor.<strong> Etkile\u015fim<\/strong> konusunda birbirinizin g\u00f6nderisine yorum yapman\u0131z ve foto\u011fraflarda beraber etiketlenmeniz dikkate al\u0131n\u0131yor.<\/li>\n<\/ul>\n<p>Bu kriterlere ek olarak Instagram\u2019\u0131n s\u0131ralama konusunda dikkate ald\u0131\u011f\u0131 \u00fc\u00e7 kriter daha mevcuttur.<\/p>\n<ul>\n<li><strong>S\u0131kl\u0131k:<\/strong>\u00a0Bu kriterde <strong>Intagram <\/strong>uygulamas\u0131n\u0131 ne s\u0131kl\u0131kta a\u00e7t\u0131\u011f\u0131n\u0131za bak\u0131l\u0131yor. B\u00f6ylece son ziyaretinizden itibaren payla\u015f\u0131lan en iyi g\u00f6nderiler size g\u00f6steriliyor.<\/li>\n<li><strong>Takip etme:<\/strong>\u00a0 E\u011fer \u00e7ok fazla kullan\u0131c\u0131y\u0131 <strong>takip<\/strong> ediyorsan\u0131z, daha geni\u015f bir kitle aras\u0131ndan se\u00e7im yap\u0131yor. B\u00f6ylece haber kayna\u011f\u0131nda belli ba\u015fl\u0131 kullan\u0131c\u0131lara\u00a0daha az rastl\u0131yorsunuz.<\/li>\n<li><strong>Kullan\u0131m:<\/strong>\u00a0Instagram\u2019da ge\u00e7irdi\u011finiz zamana g\u00f6re k\u0131sa aral\u0131klarda en iyi g\u00f6nderileri g\u00f6rmeniz s\u00f6z konusudur. Ayn\u0131 \u015fekilde e\u011fer arama k\u0131sm\u0131nda daha fazla vakit ge\u00e7iriyorsan\u0131z, platformda bulunan g\u00f6nderilerin daha derinine inebilirsiniz.<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong>Instagram d\u00fczenledi\u011fi bas\u0131n toplant\u0131s\u0131nda ayn\u0131 zamanda Instagram hakk\u0131nda en merak edilen konulara da de\u011finmeyi ihmal etmedi. Yapt\u0131\u011f\u0131 a\u00e7\u0131klamalardan baz\u0131lar\u0131 \u015f\u00f6yle:<\/p>\n<ul>\n<li>Instagram, daha s\u0131k <strong>payla\u015f\u0131m<\/strong> yapt\u0131\u011f\u0131 ya da di\u011fer belli davran\u0131\u015flar\u0131 sergiledi\u011fi i\u00e7in kullan\u0131c\u0131lar\u0131n s\u0131ralamas\u0131n\u0131 d\u00fc\u015f\u00fcrm\u00fcyor. Ancak kullan\u0131c\u0131lar\u0131n farkl\u0131 i\u00e7erikleri seri bir \u015fekilde payla\u015fmas\u0131 halinde <strong>i\u00e7erikler<\/strong> ba\u015fkas\u0131n\u0131n i\u00e7eri\u011fiyle yer de\u011fi\u015ftirebilir.<\/li>\n<li>Instagram <strong>ki\u015fisel hesaplara<\/strong> veya <strong>i\u015fletme hesaplar\u0131na<\/strong> daha fazla g\u00f6sterim sa\u011flam\u0131yor. Dolay\u0131syla bu hesaplar aras\u0131nda ge\u00e7i\u015f yapmak g\u00f6steriminize fayda sa\u011flamaz.<\/li>\n<li>Instagram <strong>haber kayna\u011f\u0131nda<\/strong> g\u00f6nderileri gizlemiyor. E\u011fer takip etti\u011finiz herkes taraf\u0131ndan payla\u015f\u0131lan her i\u00e7eri\u011fi g\u00f6rmek istiyorsan\u0131z ekran\u0131 kayd\u0131rmaya devam etmeniz yeterli.<\/li>\n<li>Instagram\u2019\u0131n <strong>haber kayna\u011f\u0131<\/strong> <strong>Hikayeler, Canl\u0131 Yay\u0131n<\/strong> veya uygulaman\u0131n di\u011fer \u00f6zelliklerini kullanan kullan\u0131c\u0131lar\u0131n\u0131 ay\u0131rt etmiyor.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram kronolojik algoritmas\u0131ndan vazge\u00e7meden \u00f6nce haber kayna\u011f\u0131ndaki t\u00fcm g\u00f6nderilerin y\u00fczde 70\u2019i, arkada\u015f g\u00f6nderilerinizin ise y\u00fczde 50\u2019si g\u00f6zden kaybolmaktayd\u0131. 2016 y\u0131l\u0131nda ge\u00e7ilen alaka d\u00fczeyine g\u00f6re planlanan yeni algoritmas\u0131 her ne kadar ele\u015ftirilse de, kullan\u0131c\u0131lar bu sayede arkada\u015f g\u00f6nderilerinin y\u00fczde 90\u2019\u0131n\u0131 g\u00f6rebilmektedir. Mart ay\u0131nda ise algoritman\u0131n yeni g\u00f6nderilere \u00f6ncelik tan\u0131yaca\u011f\u0131 duyurulmu\u015ftur. Ge\u00e7en hafta d\u00fczenlenen bas\u0131n toplant\u0131s\u0131yla Instagram &hellip;<\/p>\n","protected":false},"author":1,"featured_media":4691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[176],"tags":[],"_links":{"self":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/4690"}],"collection":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/comments?post=4690"}],"version-history":[{"count":0,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/posts\/4690\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media\/4691"}],"wp:attachment":[{"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/media?parent=4690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/categories?post=4690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/egegen.com\/blog\/wp-json\/wp\/v2\/tags?post=4690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}